Battle Born Media, which owns the Lincoln County Record, has acquired the website LCCentral.com along with the quarterly Lincoln County Magazine from Nevada Central Media, LLC.
As part of the acquisition, the Nevada-based media company will also contract with Nevada Central Media, owned by Alamo resident Ben Rowley, to provide web services for all its newspapers and develop Internet and social media marketing strategies for the company.
“Ben will be a big asset to Battle Born Media,” said Kirk Kern, chief operating officer. “He’s done a great job in establishing LC Central as the go-to portal for Lincoln County. We think he can do the same things for our other newspapers as well.” LCCentral.com will become the main website for the Lincoln County Record and will include much of the newspaper’s weekly content. Rowley will help develop additional content for the site as well.
“The only thing lacking from LCCentral.com was news content, and I’ve been impressed with the improvements of The Record since Battle Born bought it,” Rowley said. “Stories from the newspaper will give the community even more reason to visit the website. We want to make LCCentral.com the first place people anywhere go for information about Lincoln County.”
Rowley’s journalism efforts have focused on using new media to inform and engage small communities. He earned a bachelor’s degree in journalism and media studies from the University of Nevada, Las Vegas in 2008 and has since worked on a variety of media projects for clients throughout Southern Nevada. Rowley moved in 1998 with his parents to Alamo, where he attended high school and met his wife, Robin. They were married in 2006 and are are the parents of a 2-year-old girl.
“Alamo and Lincoln County have been very good to us,” Rowley said. “We feel blessed to raise our family here and be around great people that continue making this an awesome place to live.”
Battle Born Media was established in May 2011 and owns and operates the Lincoln County Record, The Ely Times, Eureka Sentinel and Mineral County Independent-News.